Worldwide TWS device shipments access 300 million models in 2021: Report

Global TWS device shipments reach 300 million units in 2021 Report

The global Real Wi-fi Stereo (TWS) hearables industry shipments in 2021 grew 24 for each cent in unit income to reach 300 million and 25 per cent in conditions of benefit, in accordance to a new report.

The device profits expansion rate was a bit reduced than the initial forecast due to the Covid-19 pandemic impact during the calendar year.

Nonetheless, unit revenue elevated to close to 300 million as new solutions entered the industry with more capabilities, like ANC (Energetic Sound Cancellation) and expanded play time, at inexpensive price ranges, said Counterpoint Research’s ‘TWS Hearables Market place Tracker’.

In certain, smartphone original products producers (OEMs) ongoing to aim on TWS products and solutions to develop their intelligent ecosystem, ensuing in improved opposition and gross sales in the sector.

Marketplace leader Apple saw a slight increase of 5 per cent (on-calendar year) in its device gross sales but its industry share fell to 25.6 for every cent.

Whilst the AirPods 3 was released afterwards than expected, the AirPods 2 and AirPods Professional preserved high profits based mostly on promotions during the yr, the report showed.

Samsung observed a strong progress of 33 per cent (on-12 months) with its new models Galaxy Buds Professional and Galaxy Buds 2.

Between other manufacturers, Skullcandy and boAt showed noticeable expansion, as they became key gamers in significant areas like North America, Europe and India.

The growth in the $50-$100 and $200+ segments was notable.

JBL and Xiaomi led the progress in the $50-$100 phase with their flagship styles, though Skullcandy done nicely with its versions locating their way to the prime 10 listing of finest-marketing designs.

Apple drove the development in the $200+ phase with a 75 per cent share.

“The $50-$100 phase grew significantly YoY, as Xiaomi, which had concentrated on the sub-$50 phase, tried out to increase its lineup to the $50-100 selection,” mentioned senior analyst Liz Lee.


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