Regular Facebook people in South Korea declined by more than 25 p.c

An marketplace analysis report showed that Facebook has witnessed an above 25 per cent decline in the number of month to month active end users (MAU) in South Korea across the previous two a long time.

The South Korean MAU tally for Fb (operated by Meta) attained 11.09 million as of past thirty day period, when compared with 14.87 million in Could 2020, when the firm started out compiling relevant info, according to Cell Index, the details assessment unit of regional facts tracker IGAworks.

The tally was centered on info from the cellular app merchants of Google and Apple.

The July figure also represents a 17 percent on-yr decline from 13.34 million, reviews say.

The downward development is attributable to the constant decline in young Facebook people in South Korea.

In accordance to the Korea Information Culture Advancement Institute, the utilization rate of Facebook among the those people aged involving 25 and 38 was recorded at 27 % in 2021, down appreciably from 48.6 p.c in 2017.

“Several teens and 20-some thing end users have moved to Instagram, and complaints more than on the internet adverts on Fb also look to have developed,” an sector source claimed.

Final week, a new study of American adolescents (ages 13 to 17) by the Pew Research Center discovered a stressing pattern for Mark Zuckerberg-led Fb as the share of teenagers who use the social media system has plummeted from 71 percent in 2014-15 to 32 per cent as of now.

Chinese small-variety video clip platform TikTok has rocketed in acceptance and is now a prime social media platform for teenagers among the Instagram, Facebook and Snapchat.

Some 67 % of teens say they at any time use TikTok, with 16 percent of all teenagers stating they use it nearly consistently.


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